Musicians - 10 Tasks You Can Outsource To A VA
Updated: Apr 4
If you’re an independent artist, you’ll know just how much work has to go on behind the scenes to ensure you’re getting booked for gigs. It’s a lot easier to handle all of this if you have a team behind you. But what if you’re not quite at that point yet, but you’re still drowning in admin & marketing when all you want to do is be up on that stage and melt everyone’s faces with your insane skills?
The great news is that you don’t have to be selling millions of albums (obviously you’ll get there eventually!) to afford valuable business support. Instead, you can hire a Virtual Assistant. Even better, you can hire a Virtual Assistant who specialises in helping musicians and knows their way around the magical (and sometimes downright crazy) music industry.
So, if you’re ready to start outsourcing some of your tasks so you can focus on what you do best, I’ve compiled a list of 10 tasks you can give to your VA:
1. Book travel & accommodation
If you’re busy travelling all over the country (or even further!), sorting out your travel and accommodation can take up a lot of time and be stressful, which really isn’t helpful when you’re trying to write an epic new song all about being happy and cuddling puppies.
2. Book your venues
If you need to book your own venues, you can easily leave this task up to your VA who can source suitable places and sort out the financial side of things.
They can also arrange things like:
Where to park
Where to set up
Dressing room necessities (blue M&Ms only of course!)
Food & drinks
Etc etc etc
3. Manage your diary
When you’re a busy musician with a diary getting more packed by the day, this can become a headache to manage.
A VA can keep on top of this for you and make sure you’re giving yourself enough time to get to your next gig etc.
They can also let you know if you have time to do that radio interview you’ve just been asked to go on.
4. Source gig opportunities
Are you looking for some festivals or events to perform at this year but don’t know where to start?
Your VA can hunt the globe for performance opportunities, leaving you more time to polish that setlist to perfection.
5. Update your website
Did you forget to update your website again with the latest news? Never keep your fans waiting again because your VA can update your site for you, no matter where you are in the world.
6. Get your music onto Spotify/ Apple etc
Having done this with my own vocal training programmes in the past, I know that this task can be a little fiddly and time-consuming. Leave this headache up to your VA and if (like me) they know what they’re doing, your music will be out for the world to enjoy in no time!
7. Manage your social media
There is no getting away from social media and as powerful as it is, it’s also time-consuming and can be a right pain in the arse to keep updated. The great thing about outsourcing this task is that it’s completely up to you how much control you want to give away.
If you love posting your content and want to continue doing this but you struggle to engage with all of your fans’ comments, you can simply outsource that part.
Likewise, if you hate everything about social media, you can get your VA to overtake everything. Just remember, you’ll still need to do your bit and regularly send your VA photos and updates as they’re
not psychic and won’t be by your side.
8. Manage your Youtube channel
YouTube is the biggest video sharing platform in the entire world and is responsible for discovering some of the biggest music acts out there.
The Weeknd, Shawn Mendes and that lovely young polite lad Justin Bieber are just some of the people that were discovered on YouTube and ended up taking over the world.
So if you don’t yet have a YouTube channel, why the hell not? Even if you’re not interested in becoming Jay Z’s next prodigy, your fans should still have somewhere to go and watch you and if you’re an insanely talented musician….well, you’re just being selfish by not sharing your awesomeness with the world IMO.
The thing about YouTube now however, is that there is a CRAZY amount of competition out there, and it’s harder now than ever to stand out from the crowd.
Lucky for you, your VA can upload your videos, optimise them for SEO, create awesome thumbnails and tags and engage with your audience leaving you more time to focus on creating a killer performance that will send YouTube into meltdown.
9. All of your invoicing (rehearsals, venues etc)
Running your own business always, unfortunately, comes with the boring admin side of
things and a big part of this is the good old invoicing!
Musicians are notorious for getting their invoices in on time or paying them on time (at least, most of the musicians I used to know were terrible for this!) so why don’t you leave this task up to your VA and save yourself from receiving those final reminders and angry phone calls?
As a musician, you’re going to need various forms of insurance such as:
• Public Liability
• Instrument and equipment insurance
• Car or van
• Travel insurance
I used to gig with a drummer who let their instrument insurance expire. He kept saying for months “Oh I’ll do it another day” ……then his van got broken into after a gig one night and about £5k worth of gear was stolen…….
Don’t let this happen to you.
Your VA can renew policies and set up new ones, making sure you’re covered all year round.
So there you have it....Ten things you could start outsourcing to a VA from today to make your life easier. If you’d like to like to get in touch to discuss outsourcing any of these tasks, or anything else to help you within your business, contact me today and let’s chat!